Reach More Customers Directly into Their Mailbox
A newsletter is a printed or electronic report containing news concerning the activities of a business or an organization that is sent to its members, customers, employees or other subscribers.
Typically, the purpose of a newsletter is to promote a product or service and create an individual touch point with your email subscribers. Objectives could be things like improving your open rate and click through rate, gaining new subscribers, or creating your best email yet in terms of conversions.